% (n) | |
---|---|
Did not hear or see malaria prevention or treatment message nor “Healthy Baby, Happy Mother” | 11.2 (68) |
Heard or saw malaria prevention or treatment message in past year,a but not “Healthy Baby, Happy Mother” | 12.2 (74) |
Heard or saw the phrase “Healthy Baby, Happy Mother” in past 6 monthsb but not a malaria prevention or treatment message | 5.1 (31) |
Heard or saw both “Healthy Baby, Happy Mother” and a malaria prevention or treatment message | 71.5 (434) |
Sources of exposure among exposed caregiversb | |
Radio | 59.4 (276) |
Television | 0.22 (1) |
Poster | 26.2 (122) |
Community event | 14.2 (66) |
Healthcare worker | 57.8 (269) |
Neighbor, friend or family member | 18.9 (88) |
Campaign messages recall among exposed caregiversb | |
Detect fever early | 15.3 (72) |
Seek prompt treatment for fever | 33.1 (154) |
Take the full dose of treatment for malaria | 60.0 (279) |
Give child a sponge bath before seeking care | 28.0 (130) |